An email funnel is just a fancy way of saying "a series of emails that guide someone from curious stranger to paying customer." Think of it as a digital tour guide for your business.

Most businesses send random emails and hope something sticks. Smart businesses create a journey that makes sense.

Most businesses send one boring “thanks for subscribing” email: “Thanks for joining our newsletter! You'll hear from us soon.”

Meanwhile, your new subscriber is thinking: “Wait, what did I sign up for again?”

The best welcome sequences feel like messages from a friend who happens to solve your problems.

9 Dragons Digital explores the importance of email marketing as part of a modern digital marketing strategy. Spoiler: you own your list.

If you’re not sure whether your content is working for you (or just floating aimlessly in the void), here are five signs your content strategy needs a serious glow-up, and what to do about it.

I have found social media absolutely exhausting over the past year, yet I’ve wasted hours, if not days, mindlessly scrolling through social media. For 2025, I want to be mindful of what I offer my clients, and do the work that really truly brings me joy.

Don’t forget to do a little digital housekeeping at the start of the new year! Have a read on things to update, or remove, on your website or social media channels for a mini facelift.

Ranking high on SERPs is crucial for small businesses in Singapore. A powerful tool in your SEO arsenal is utilising backlinks. But what are they and how do they help?

When it comes to American English and British English, the differences are subtle yet significant. While both are perfectly understandable, does it impact your website’s SEO which one you choose?